John PedersonMinneapolis Thermaculture featured on CNNI got nutz about Sauna when I realized that it’s part of a bigger story — a story as old as humanity about people discovering something…Mar 17, 2022Mar 17, 2022
John PedersonSauna and Thermaculture ToursBack in 2017, my business partner Rod Buhrsmith and I spoke with Forbes about our work with a 612 Sauna Society and our plans to grow…Jan 5, 2021Jan 5, 2021
John PedersonLook inside, a sauna“We have become gods but for the wisdom,” — Eric Weinstein.Jul 13, 2019Jul 13, 2019
John PedersonUSA vs. Germany Preseason Steam @Hewing HotelI’m taking on German #Aufguss extraordinaire Alex Troitzsch next Friday at the Hewing Hotel.Sep 6, 2018Sep 6, 2018
John PedersonSauna Tent OutfittingFrom the Finnish Sauna to the Turkish Hammam and Native American Sweat Lodge, I’m fascinated by how cultures around the world adapt the…Jul 20, 20184Jul 20, 20184
John PedersonA few picts from last nights night’s Full Moon Steam Medley gathering Hewing Hotel, which featured…Jun 29, 2018Jun 29, 2018
John PedersonAvanto: The secret of Authentic SaunaI love that Ben and Melissa may someday tell their kids that they met at the Sauna Co-op. But this is much more than a “how I met your…Mar 9, 2018Mar 9, 2018
John Pederson612 Steam TrialsThree years ago, soon-to-be Hewing Hotel co-owner Tim Dixon showed up in my backyard for a sauna night. I remember it clearly because he…Jan 27, 2018Jan 27, 2018
John Pederson17-years-3,000 saunas later…I love the look in people’s eyes as they remember their first real Sauna. These stories almost always spark lively Sauna talk on the bench.Sep 1, 20171Sep 1, 20171
John PedersonWhy I Love This PhotoAfter hosting more than 3,000 guests at hundreds of Sauna gatherings over the past three years, I have a lot of good Sauna photos. Despite…Apr 24, 2017Apr 24, 2017